Cloud Inbound Marketing Specialist Job at InMotion Hosting, United States

WklESXJnV0tGUVVXc3R6N3UzOVVzaUFueVE9PQ==
  • InMotion Hosting
  • United States

Job Description

 

As an Inbound Marketing Specialist, you’ll drive customer acquisition, engagement, and retention for our growing cloud infrastructure, hosting, and managed services portfolio. This role combines digital marketing expertise with cloud industry knowledge to build programs that resonate with highly technical audiences: CTOs, DevOps teams, and IT decision-makers. 

From SEO strategy to marketing automation to thought leadership content, you’ll own campaigns that directly influence pipeline growth and customer adoption. If you’re data-driven, creative, and passionate about B2B technology marketing, this is a high-impact opportunity to shape how technical buyers discover and engage with our solutions.

 

What You’ll Do:

  • Plan, execute, and optimize inbound campaigns across SEO, SEM, paid social, content marketing, webinars, and developer communities.
  • Build persona-driven programs for developers, DevOps engineers, IT leaders, and enterprise buyers.
  • Develop Account-Based Marketing (ABM) programs for high-value enterprise prospects.
  • Create and manage content clusters on key cloud topics. 
  • Collaborate with product and engineering teams to create technical, yet accessible content (white papers, migration guides, case studies, webinars).
  • Leverage AI tools for content generation and optimization. 
  • Own HubSpot Marketing Hub: workflows, segmentation, lead scoring, and nurture campaigns.
  • Design retargeting flows for long-cycle B2B buyers.
  • Measure and analyze campaign performance with HubSpot, GA4, and Looker Studioand report on impact and growth.
  • Optimize landing pages and trial sign-ups using Conversion Rate Optimization (CRO) best practices (A/B testing, heatmaps, funnel analysis).
  • Create sales enablement assets like battle cards, feature comparison sheets, and competitive positioning materials.

 

What You’ll Get: 

 

  • Benefits include medical, dental, vision, disability, and life insurance options
  • Customizable 401(k) plans that include company matching
  • Reimbursement for tuition, certifications, or professional memberships
  • Dedicated paid time off to volunteer in your community
  • Opportunities for professional growth through company programs
  • Recognition for your years of service
  • Wellness initiatives
  • Profit Sharing twice yearly

 

What We’re Looking For: 

  • 3+ years in B2B inbound marketing, ideally in cloud, SaaS, or enterprise technology companies.
  • Proven track record with SEO, SEM, content marketing, marketing automation and lead nurturing.
  • Hands-on experience with HubSpot CRM & Marketing Hub including automation workflows, lead scoring, and reporting. 
  • Data driven mindset with experience in analytics tools (GA4, Looker Studio/Tableau) and conversion optimization techniques (A/B testing, funnel analysis).
  • Understanding of cloud infrastructure concepts like IaaS, VPS, Docker, Kubernetes, OpenStack, and hyperscalers.
  • Familiarity with developer ecosystems and technical buyer needs. 
  • Experience with ABM platforms (Demandbase, 6sense), LinkedIn Ads, and WordPress or other headless CMS.

     

Location: 

  • Remote

The annual salary for this position is $60,000+  

About Us: 

Founded in 2001, InMotion Hosting is a privately held provider of traditional web hosting and ultramodern XaaS solutions. InMotion Hosting has set itself apart from the competition with hundreds of thousands of customers, a permanent commitment to top support, and ongoing successes in technological innovation. These are exciting times at InMotion as we expand our brands to service the next generation of customer needs. 

You can see more information about our company culture and our current products and services by following these links: 

 

Job Tags

Permanent employment, Full time, Remote work,

Similar Jobs

Stonewall Kitchen

Store Associate - Part-time - 50% Discount! Job at Stonewall Kitchen

Job TypePart-timeDescriptionThe Store Associate is responsible for assisting guests in a helpful, positive manner while maintaining the appearance of the store to company standards and for assisting with operational and merchandising duties as directed. About... 

Wyndy

In search of a full-time newborn babysitter near CofC Job at Wyndy

Pay: $18 - $30 per hour Start Date: Mid-Month Location: Charleston, SC Job Description In search of a full-time newborn babysitter near CofC. Must have experience caring for infants and be available for flexible hours. Patient, reliable, and nurturing individuals...

American Income Life

Virtual Coverage Assistant - Beginner Job at American Income Life

 ...Please Note: We are currently only hiring U.S. residents who are legally authorized to work in the United States with a...  ...American Income Life is hiring immediately for Life & Health Insurance Sales professionals to work from home (100% remote) Our Sales Representatives... 

Ross Stores, Inc.

Overnight Stock Associate Job at Ross Stores, Inc.

 ...Our values start with our people, join a team that values you! Bring your talents to Ross, our leading off-price retail chain with over 2,200 stores, and a strong track record of success and growth. Our focus has always been bringing our customers a constant stream... 

NTT DATA, Inc.

Pega Lead System Architect - LSA Certs. Job at NTT DATA, Inc.

 ...us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now. We are currently seeking a Pega Lead System Architect - LSA Certs. to join our team in Plano, Texas (US-TX), United States (US). PEGA Lead System Architect...